The economists’ view of buyers:

The economists’ view of buyers:
A.  None of these are true
B.  assumes that they always buy the lowest-price alternative.
C.  emphasizes psychological variables rather than social influences.
D.  is based on the idea that consumers value time and select the first alternative they learn about.
E.  puts a great deal of emphasis on differences in buying behavior related to individual differences among consumers.

 

Solution